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Brandini Toffee

Modernized Brand for a New Generation of Toffee Lovers

Insight:

Brandini Toffee knew their sweet treats had the power to spread joy—now they just needed help spreading the word. While beloved by local Palm Springs residents and older generations of toffee enthusiasts, the brand’s story of small-batch, fresh-made toffee had the potential to captivate a wider, younger audience.

CLIENT

Brandini Toffee

SERVICES

Brand Strategy
Brand Development
Website Design
Product Photography
Product Package Design
Campaign Creative

Web Design Brandini Toffee

Idea:

This called for a refreshed brand strategy built around Brandini Toffee’s mission: To Inspire Delight with Every Bite. The new messaging and brand identity came to life through a redesigned website, updated packaging, and thoughtfully crafted ads.

Brand Development: Package Design
Brand Development Brand Book Sample Brandini
Brand Strategy Development Vision and Mission Sample
Brand Strategy Development Brand Voice Sample
Brand Strategy Logo Development

Impact:

The impact of the new branding and campaign was immediate. The refreshed packaging design secured coveted placement at Costco during the peak season, while the website’s conversion rate more than tripled throughout the campaign—driving a 25% year-over-year sales increase during the holiday season.

What They Say:

CLIENT TESTIMONIALS

Brandon Weimer | Co-Founder

We are very happy with the work Gigasavvy did for us. The team invested the time to really understand everything that Brandini Toffee stood for, and then translated that into impactful new branding that set us apart from our competitors and drew new customers in.

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Let's Get to Work

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