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Beyond The Buzz: A Candid Discussion About Privacy In Advertising

Marketing, Strategy 03.30.21Reading Time Less than a minute
The handling of consumer data privacy is critically important to the future of advertising.

Google’s recent announcement only further confirms that digital marketers need to shift their perspective to thrive in the new economy. But what does all this mean and what can you be doing today to get ahead of the curve?

We answer that and so much more with our panel of marketing leaders from DuckDuckGo, Melissa’s, Sling TV, and Centro as they dive deep into the importance of data privacy and how they’re challenging themselves to be more creative and innovative in the ways they communicate and connect with consumers.

Privacy In Advertising Panel Cristina Stanley DuckDuckGo Nick Quintero Melissa's Produce Noor Naseer Centro Robert Zibell Sling TV Kyle Johnston Gigasavvy

Want to know more about how this will continue to impact your approach to marketing and advertising? Check out our blog No Cookies, No Problem: How To Position Your Brand For Success In A Privacy-First Future.

Author

Kyle Johnston

Kyle Johnston, Founding Partner

As one of Gigasavvy’s Founding Partners, Johnston has been instrumental to the success and growth of Gigasavvy into the company it is today—a full-service marketing agency working with well known, inspirational brands to drive results through passionate storytelling and innovation.